Jimmy Choo was a London shoemaker with clients including Princess Diana when Tamara Yeardye, a London society girl, convinced him to launch a factory-produced luxury shoe line. Twelve years later, Jimmy Choo is a household name, and Tamara still presides over what is now one of the most successful luxury brands in the world - worth some GBP220 million. She has become one of the best-known business women in the country, but along the way she was tested at every turn. The story of how the Jimmy Choo brand got to where it is today is one of love, controversy, fashion, finance, celebrity, power, intrigue and, above all, intense ambition.
The sheer number of celebrities who wear Jimmy Choos, many of whom are interviewed in the book, will make The Jimmy Choo Story a must-read for everyone who follows celebrity The incredible sales of books like The Devil Wears Prada and Trading Up show a growing public interest in the world of fashion and luxury brands Tom Ford the influential designer and Domenico De Sole, former CEO of Gucci Group, have already written rave reviews
'Intelligently written, well researched, and with more than a little sting in its tail, it will enthrall as much for its gossip (the feud with Jimmy Choo himself, the glamorous parties, the name-drops, the rehab) as for its insights into the workings of the fashion industry and the grisly imperatives of big business' TheTimes Summer Reads 'There is nothing sexier than a confident, intelligent woman. For the last decade, Lauren Goldstein Crowe and Sagra Maceira de Rosen have impressed the fashion and business worlds with their thoughtful critiques and analysis of the fashion industry. Together they make a formidable team' Tom Ford, former Creative Director of Gucci Group 'Chock full of juicy details about one of fashion's most successful luxury labels ... [this] is equal parts no-nonsense business savvy and glossy fashion world fabulousness' Glamour 'A fascinating yarn' Wall Street Journal
Lauren Goldstein Crowe has covered fashion and luxury goods for over ten years. Most recently she wrote the Fashion Inc. blog for Conde Nast Portfolio. Previously she was a senior writer at Time magazine; where she launched the Style & Design supplement and won the President's Award in 2003. She came to Time from Fortune magazine, where she also wrote on fashion and its business. She created the 'I Date Models for Money' column on the Style Channel website and writes frequently for other publications including French Vogue and the Financial Times. Sagra Macieria de Rosen is currently Managing Director of the Luxury and Retail division of Reig Capital Group, an investment firm. Prior to Reig Capital, she was a highly ranked equity analyst at investment bank JP Morgan in London first as Head of the Luxury Goods Equity Research team, and later as Global Coordinator of the Retail and Luxury Goods research team and Co-head of the Pan European General Retail team. Sagra's career in luxury goods research started at Morgan Stanley, where she worked as an equity analyst within the number one ranked Luxury Goods team from 1996 to 1998. Sagra has an MBA from Columbia Business, New York, and a university degree in Business and Economics from the Universidad de Santiago de Compostela, Spain.